Greenbelt, Maryland: The Association of Liberian Journalists in the Americas (ALJA) has concluded its 13th National Convention with the re-election of Joey Kennedy as National President for another two-year term. The convention, held in Greenbelt City, Maryland, brought together Liberian media professionals, development advocates, and members of the diaspora to discuss how the media can help shape Liberia’s economic future.
In his keynote address, Kennedy called on Liberian journalists to see themselves not only as storytellers but also as strategic partners in promoting private sector investment. “At ALJA, we believe that private sector investment is not merely a pillar but a catalyst for Liberia’s sustainable growth and development,” Kennedy said. “With the right policies and a conducive business environment, Liberia can harness private enterprise to reduce poverty, combat unemployment, and improve infrastructure.”
Linking the Media to Liberia’s Economic Vision
Liberia’s economy remains heavily dependent on foreign aid and concession-based revenues. According to the World Bank, private sector activity contributes less than 20% of formal employment, while nearly 80% of the labor force operates in the informal sector. Kennedy believes that a more vibrant private sector amplified by responsible and consistent media coverage could help shift this balance.
“The media can shape narratives that attract investors, build public trust, and push for transparent governance,” Kennedy emphasized. “If we tell our stories well, Liberia can become a competitive destination for tourism, agriculture, and small business investment.”
New Leadership to Deepen Engagement
During the convention, ALJA members elected several new officials to join Kennedy in advancing the organization’s vision.
Elected Officers:
- Volcano Shelton — National Vice President
- Success Minor — National Secretary-General
- Lisa Willie — National Treasurer
In addition, Lincoln Bryant was elected to ALJA’s Board of Directors for a three-year term. Each executive officer will serve for two years, with a collective mandate to strengthen ALJA’s role as an influential voice in national development.
Focus on Development and Accountability
This year’s convention was themed “Private Sector Investment: A Key to Sustainable Economic Growth and Development in Liberia – The Role of the Media.” Discussions centered on how the media can help unlock opportunities in tourism, agriculture, and infrastructure, while fostering stronger public-private partnerships.
Kennedy and other speakers underscored the need for the Liberian press to go beyond reporting scandals and politics to also highlight innovation, entrepreneurship, and investment opportunities. “We can help change the narrative from dependency to productivity,” one panelist noted.
Looking Ahead
ALJA’s leadership pledged to expand its advocacy for media freedom, transparency, and responsible journalism. Plans include establishing stronger partnerships with international media organizations, supporting local journalists in Liberia through training and exchange programs, and amplifying economic development stories that inspire confidence at home and abroad.
The 13th National Convention ended with a renewed commitment to elevate the Liberian media’s role in shaping a more resilient and investor-friendly economy.
✅ Editor’s Note:
This election and renewed focus on private sector investment reflect a growing understanding among Liberian journalists in the diaspora that the press can play a transformative role in economic reform. By spotlighting investment opportunities and pushing for accountability, ALJA’s leadership aims to contribute meaningfully to Liberia’s economic growth narrative.
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